Conducted extensive user testing, including user interviews, surveys, and usability tests, to gather valuable insights and feedback for refining product features and functionalities

Worked alongside developers to ensure seamless integration of design elements, maintaining design integrity throughout the development process

Drafted user flows to create low-, mid-, and high-fidelity wireframes by collaborating with Co-Founder

Compiled mood boards, applied visual design, and produced final screens to enter into CodeLaunch (software technology startup competition) where the company progressed to the final 6 out of 124 applicants

Generated a 20% increase in leads by designing and implementing new branding style for website, emails, and printed promotional products

​Increased conversion rates by 5% by collaborating with other interns and supervisors to write email branding and marketing content

Created strategies to address students’ learning and emotional challenges in class with a result of 25 students increasing their performance in class

Increased retention rates in students by appealing to multiple learning types through the use of creative visual aids